That seems to be exactly what happens when you understand how to monetize TikTok. There are many influencers making millions of dollars a year through their TikTok accounts.

And it's no mystery. TikTok has grown incredibly fast since its launch in 2016, becoming the first app not owned by Facebook to reach 3 billion installs.

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Monetizing a TikTok account is no easy task, but it is absolutely achievable if you have a strategy and are willing to learn how to do it.

In this article, we will look at seven ways to start making money on TikTok.

Making Money on TikTok: 7 Ways to Start Today

There are many opportunities to make money with your favorite apps. Let's take a look at some of the top TikTok monetization strategies for 2021.

1. become a TikTok influencer.

You know the saying "build it and they will come". This concept applies to TikTok as well.

Building an account with a loyal and engaged following will earn you influencer partnerships with brands around the world that want to connect with their audience.

In an influencer marketing arrangement, brands ask you to promote their products or services in a TikTok video. The most common type of payment is money or free from the company.

For example. one of the largest TikTokers, Charli D'Amelia Charli D'Amelio is an influencer for P&G, one of the largest brands in the world.

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Some people think you need millions of followers like Charli to be an influencer, but that is not the case.

Many brands prefer to work with micro-influencers or influencers with a small following. The definition of a micro-influencer varies depending on who you are talking to and the size of your target market, but generally it is between 5,000 and 50,000 followers.

To be a successful influencer, it is recommended to have a specific theme or topic for your account and posts. In this way, brands can clearly identify the right fit for the product or service they want promoted.

2. growing and selling TikTok accounts

Many businesses want to have a presence on TikTok but do not have the time or resources to create and grow an account. == == The

Why not offer them a shortcut to TikTok growth? This can be done by growing and selling TikTok accounts.

For some time now, people have been creating social media accounts and selling them to make money. For example, 23-year-old Ramy Halloun, a 23-year-old using this TikTok monetization strategy. using this TikTok monetization strategy to earn about $30,000 per year.

Successfully selling a TikTok account requires more than just having engaging videos on the account. It also requires a specific focus and a dedicated following.

Thematic or "niche" accounts are easier to sell because you can continue to create the same type of content to retain followers after a purchase.

For example, if you sell an account that features short videos related to opening a package, the brand you are selling to can continue to post the same types of videos in the future.

Personal accounts are much harder to sell because followers may be drawn to the individual rather than the style of content.

When switching TikTok accounts, you need to build a strong content strategy, engage regularly with followers, and advise buyers on how to further engage with their newly purchased accounts.

3. publish sponsored posts


Another way to monetize your TikTok account is through sponsored content. This is when a brand approaches you (or you approach them) and showcases their product in your video. In return, they pay you a fee to supplement your services. You can start by working with smaller brands to build your portfolio. Contact local businesses in your area to see if they are interested in being featured on TikTok. It may be a good idea to charge a minimum fee at first and gradually increase your fee as you begin to be recognized as a TikTok creator.

However, if you want to charge a higher fee and have your brand come to us, consider joining the TikTok Creator Marketplace (TCM). For those unfamiliar, TCM is a collaboration platform that allows brands to connect with TikTokers to run marketing campaigns.

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However, to qualify, you must have at least 100,000 followers, be at least 18 years old, and have received at least 100,000 "likes" in the past 28 days. in the past 28 days. Therefore, if you are a new creator, we recommend that you focus on creating a creative TikTok video that you can share with brands to get sponsorships.

4. sell your own products


If you are from the US, Canada, or the UK and have a TikTok for Business account, you may be able to add a Shopping tab and product links to your profile.

The Shopping tab is essentially a new feature through TikTok's partnership with Shopify. It allows TikTokers with Shopify stores with Shopify stores can promote their products through the app. with Shopify stores can promote their products through the app. Users who click on the product link will be redirected to the merchant's Shopify store to make a purchase.

While TikTok is not a way to make money directly, it can generate revenue by generating sales for businesses.

Pro Tip: If you don't have a large TikTok following, you can create your own TikTok videos to promote your products. For example, if you are in the business of selling food, you can create a 30-second recipe video to share on TikTok. Be creative!

5. collect donations

TikTok has an interesting feature called Coins. Live Stream If you are eligible to participate in you can collect these coins from your most dedicated and enthusiastic followers. You can then exchange them for cash at the end of the day.

Here's how it works Let's say your biggest fan buys coins. The price starts at $1.39 for 100 coins (increasing by $139.99 for 1,000 coins).

In the case of live streaming, the user can send coins or use those coins to purchase a gift. They can then convert their coins or gifts into diamonds, and then use PayPal to convert the diamonds into cash.

Pretty cool, right?

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The only problem is that live streaming is not open to everyone. TikTok manually selects users for live streaming, so you need a solid account to monetize TikTok with this option.

Douyin, the Chinese version of TikTok, has a similar feature. During the live stream, account owners can offer a "shopping cart" option, allowing them to sell products and services directly during the stream.

Some people predict that this feature will eventually be introduced to TikTok. 6.

6. become a TikTok consultant

TikTok is one of the more difficult platforms for many companies to master. The unique nature of the channel means that trends usually change very rapidly.

Anyone can become a viral sensation overnight, and it is easy to lose some of your followers.

That is why TikTok consultants are in high demand.

TikTok consultants are specialists that brands hire to increase their presence and drive traffic to their TikTok accounts.

If you know how to create trend-worthy TikTok videos, you can teach others how to do the same for a fee. This is an excellent way to monetize your skills and build business relationships.

To be a successful TikTok consultant, you will need to prove that your videos have thousands, and in some cases millions, of views. You also need to know how to take advantage of the different features of the video sharing app.

These things need to be covered if you are to have much success on TikTok.

7. getting started with a TikTok Talent Management Agency

Talent Management, Social Media Marketing or production experience? You can create a business that provides consulting and management of famous TikTokker accounts.

Think of it like an actor having his own talent manager.

This can be an overnight viral overnight This service is especially useful for people who have become viral overnight. They create a great video, wake up in the morning, and BAM! They have more followers than ever, but don't know how to keep the momentum going.

This is where you come in as a talent manager. You can help influencers to

  • Find partnerships with brands that match your brand's image and followers' interests
  • Negotiate deals and contracts on their behalf
  • Advise them on content strategies to maximize exposure and engagement
  • Come up with new and interesting ways to make money (for both of you!)

How much revenue can I make with TikTok?

You don't need to have 20 million followers to monetize TikTok, but a profitable account needs strong, engaged followers.

When it comes to strategies like influencer marketing, the amount of money you can earn is generally related to the number of followers you have. It is no secret that well-known accounts can earn anywhere from tens of thousands to a million dollars per post.

There are several tools that can help you estimate how much money you can make based on your account statistics. Influencer Marketing Hub's TikTok Money Calculator is an excellent tool.

Take famous TikTokker Kody Antle for example. His fame came from his father's appearance on the viral show Tiger King.

With 28 million followers and a 0.75% engagement rate, Kody could be earning up to $27,800 per post.

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If you are still in the micro-influencer stage, your earnings will be lower.

For example, Carlos Ayala has 112,900 followers and a 3.07% engagement rate and is estimated to earn up to $114 per post.

Note that earnings will vary depending on the strategy used to monetize TikTok and how that strategy is implemented.

How many followers do I need to make money on TikTok?

Technically, you can start making money on TikTok with as few as 1,000 followers. However, you will need to find brands to sponsor your content.

Another way is to interact with your audience through live videos. This allows you to become a fan favorite and earn gifts.

TikTok allows users to support their favorite creators by sending gifts in a variety of formats and denominations. Once a gift is received, it is converted into diamonds on the TikTok profile. Once you have created a sufficient number of diamonds, you can exchange them for cash and withdraw the money via PayPal or another supported payment service.

The minimum withdrawal limit is $100. TikTok allows creators to withdraw up to $1,000 per week.

In addition to these two options, you can apply to participate in the TikTok Creator Fund. This is a program used by TikTok to reward creators who frequently publish quality content and create value for their audience.

The requirements for the TikTok Creator Fund are as follows

  • Your TikTok account must have at least 10,000 followers.
  • You have generated at least 100,000 video views in the past 30 days.
  • You are at least 18 years old and based in the UK, US, Germany, France, Spain, or Italy.


This option is best suited for creators who have managed to gain a decent following over the past few months.

Summary: How to Monetize TikTok in 2022

Learning how to get paid on TikTok is neither sophisticated nor difficult.

The main thing to keep in mind is that you need great content that people love and you need to work hard to continuously grow your following.

If you approach it with the right mindset, are willing to learn and pay close attention to what is working and what is not, you can make money before you know it.

In summary, here are seven ways to start making money on TikTok

  1. Become a TikTok Influencer
  2. Grow and sell your TikTok account
  3. Publish Sponsored Posts
  4. Sell your own products
  5. Collect donations
  6. Become a TikTok Consultant
  7. Start a TikTok Talent Management Agency

What steps have you taken to monetize your TikTok account? Let us know in the comments section below.